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  1. Small business owners face a number of challenges when competing for attention on the web. As advantageous as the internet is by making it easier for companies to promote their brand and build a strong customer base, it doesn’t necessarily treat all businesses equally
    http://www.searchenginejournal.com/re...e-seo-perfect-small-businesses/112383
    Tags: by rjsaldin (2014-07-30)
    Voting 0
  2. There are quite a few tracking features in Google Analytics for which you have to do a bit more than just implement the UA-code on your pages. One of those features is the ‘goal’. The goal is a feature in which you can track one of the following things:
    http://www.searchenginejournal.com/ma...perfect-google-analytics-goals/110934
    Tags: by rjsaldin (2014-07-30)
    Voting 0
  3. It's obvious that the technology behind search engines' ability to determine and understand web entities is gradually leaning towards how real people will normally perceive things from a traditional marketing perspective
    http://moz.com/blog/using-modern-seo-to-build-brand-authority
    Tags: by rjsaldin (2014-07-30)
    Voting 0
  4. James Agate of Skyrocket SEO released the 2014 edition of his link building survey on Moz.

    Big hat tip to Agate for his hard work in building the survey along with analyzing and releasing the results. If you haven't yet had a chance I'd strongly recommend you take the time to read the original post.
    http://searchenginewatch.com/article/...ys-From-the-Link-Building-Survey-2014
    Tags: by rjsaldin (2014-07-29)
    Voting 0
  5. Google Analytics offers e-commerce startups a great way to increase conversions and grow revenue by seeing where a site or mobile app could use improvements. It’s a great tool — if you’re not already using it, you should be.
    http://www.searchenginejournal.com/11-things-google-analytics/110740
    Tags: by rjsaldin (2014-07-28)
    Voting 0
  6. A few years ago, I wrote a post on my personal blog about MBA courses. I have a great deal of respect for the top-flight MBA courses based, in part, on how difficult I found the business-school courses I took during my graduate degree. I'm well aware of the stereotypes prevalent in the startup and online worlds, but I believe there is a lot of benefit to marketers having a strong understanding of how businesses function.
    http://moz.com/blog/heres-your-syllabus
    Tags: by rjsaldin (2014-07-28)
    Voting 0
  7. If you’ve gone to SEO events, you may have attended one or more sessions where experts conduct live site reviews and make recommendations. For agencies and consultants, quickly assessing any website is a great skill to hone.
    http://searchengineland.com/5-minute-seo-audit-196513
    Tags: by rjsaldin (2014-07-28)
    Voting 0
  8. ack in June, Google head of webspam Matt Cutts participated in the annual You&A at SMX Advanced in Seattle, an hour-long event in which he was interviewed by SEL founding editor Danny Sullivan live in front of a large audience. A variety topics were covered, including important Google news, changes, and updates.
    http://searchengineland.com/matt-cutt...building-sweat-plus-creativity-197017
    Tags: by rjsaldin (2014-07-28)
    Voting 0
  9. Every week, our support team at BrightLocal fields numerous questions from our customers about how best to conduct a local search audit. The questions range from the type and quantity of data to include, to what processes and tools can be used to speed up the audit.
    http://searchengineland.com/conduct-winning-local-search-audit-197852
    Tags: by rjsaldin (2014-07-28)
    Voting 0
  10. As the analysis continues on yesterday’s Google local search algorithm changes — that we’re calling the Pigeon update — one thing appears to be clear: Local directory sites are getting better visibility in Google’s search results.
    http://searchengineland.com/googles-p...oblem-boosts-local-directories-197949
    Tags: by rjsaldin (2014-07-25)
    Voting 0

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