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  1. As marketers, helping search engines answer that basic question is one of our most important tasks. Search engines can't read pages like humans can, so we incorporate structure and clues as to what our content means. This helps provide the relevance element of search engine optimization that matches queries to useful results.
    http://moz.com/blog/7-advanced-seo-concepts
    Tags: by rjsaldin (2014-10-21)
    Voting 0
  2. Columnist Erin Everhart shows you how to prove SEO value with traffic estimates based on your own organic data rather than generic web studies.
    http://searchengineland.com/enough-or...anking-increase-actual-metrics-205962
    Tags: by rjsaldin (2014-10-21)
    Voting 0
  3. The first time that SEOs were faced with the prospect of PageRank going away was a year ago, when Matt Cuts suggested that there would be no further updates in 2013.
    http://searchenginewatch.com/article/...-What-Will-Replace-the-Green-Standard
    Tags: by rjsaldin (2014-10-20)
    Voting 0
  4. Link building requires a very particular set of skills. Contributor Jon Ball shares his thoughts on what to look for when hiring a link builder.
    http://searchengineland.com/traits-hire-link-builder-204760
    Tags: by rjsaldin (2014-10-20)
    Voting 0
  5. You and I know that mobile is important and growing in importance, especially with Google ranking factors and your users.
    https://www.seroundtable.com/mobile-seo-tool-19296.html
    Tags: by rjsaldin (2014-10-17)
    Voting 0
  6. When it comes to telling search engines about the content on a website, webmasters might be wondering if they should submit sitemaps or just setup RSS or Atom feeds.
    http://searchengineland.com/xml-sitem...ogle-says-use-optimal-crawling-206006
    Voting 0
  7. In his excellent little book Linked, published in 2002, Albert Barabasi reports on an experiment conducted by Mark Granovetter that showed "weak links" were more effective that "strong links" in spreading ideas.
    http://searchenginewatch.com/article/...k-Links-Reveal-Powerful-Opportunities
    Tags: by rjsaldin (2014-10-15)
    Voting 0
  8. The problem of duplicate content arises when there is more than one version of a page indexed by the search engine. Duplicity can be both onsite and offsite: Onsite duplicity is when the same content is seen on multiple pages within a website and offsite duplicity is when the content on your website is similar to that on some other site.
    http://searchenginewatch.com/article/...-With-Onsite-Duplicate-Content-Issues
    Tags: by rjsaldin (2014-10-15)
    Voting 0
  9. Hey there Mozzers. This is a collaborative post between myself and a good friend of mine, Mathew Sweezey. Sweezey is the head of B2B Marketing Thought Leadership at Salesforce.com and he knows a whole lot about marketing. We're excited to share this post with you and look forward to your feedback in the comments below.
    http://moz.com/blog/4-ways-to-build-trust-and-humanize-your-brand
    Tags: by rjsaldin (2014-10-15)
    Voting 0
  10. Need a fresh set of quick and easy (and mostly free) tools to help you get more creative with your link building? Julie Joyce shows you a few of her current favorites.
    http://searchengineland.com/4-tools-1...tent-creation-link-development-205153
    Voting 0

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