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  1. Columnist Trond Lyngbo explains how proper keyword targeting is the key to improving your site's visibility in search engines
    http://searchengineland.com/effective-keyword-targeting-210493
    Tags: by rjsaldin (2014-12-18)
    Voting 0
  2. It’s that time of year – time for all of us to promise to be better people starting January 1st: people who always drink eight 8-oz. glasses of water, floss every night, and never watch 12-hour marathons of Real Housewives when we should be working
    http://moz.com/blog/marketing-resolutions-moving-from-lag-to-lead
    Tags: by rjsaldin (2014-12-18)
    Voting 0
  3. Things have certainly changed since Google took away keyword referral data, but columnist Stephan Spencer argues that these changes were for the better
    http://searchengineland.com/hate-provided-fast-may-blessing-disguise-210652
    Tags: by rjsaldin (2014-12-18)
    Voting 0
  4. Have you used Google's disavow tool? You might want to. If you have been actively involved in SEO for your website over the last few years, there is a good chance that you have unnatural links pointing to your site.
    http://moz.com/blog/guide-to-googles-disavow-tool
    Tags: by rjsaldin (2014-12-16)
    Voting 0
  5. It’s that time of year again – time to finalize the operating budget for 2015. In my corporate life, I found that marketing budgets were often the most "fluid" of all expense items. That’s a nice way of saying it was frequently the first place to cut.
    http://searchenginewatch.com/sew/how-...2386695/is-seo-still-worth-it-in-2015
    Tags: by rjsaldin (2014-12-15)
    Voting 0
  6. With all the changes we've seen in the field of SEO in recent years, we need to think differently about how we pitch our work to others. If we don't, we run the risk of creating unreal expectations and disappointing our clients and companies.
    http://i.imgur.com/LyyT7SJ.jpg
    Tags: by rjsaldin (2014-12-12)
    Voting 0
  7. Links are still the king of the Google algorithm hill. Along with site optimization, quality content, and user engagement, great links are the crown jewel of the search-ranking formula
    http://searchenginewatch.com/sew/how-...15-guide-to-penalty-safe-link-earning
    Tags: by rjsaldin (2014-12-11)
    Voting 0
  8. In prior articles, we've written extensively about website performance and securing your website, both factors Google has publicly announced as search ranking factors.
    http://moz.com/blog/http2-a-fast-secure-bedrock-for-the-future-of-seo
    Tags: by rjsaldin (2014-12-11)
    Voting 0
  9. At Pubcon 2014 in Las Vegas, I had the opportunity to sit down and talk with Bruce Clay of Bruce Clay Inc. about ‘not provided’ information in Google Webmaster Tools
    http://www.searchenginejournal.com/re...word-data-interview-bruce-clay/121242
    Tags: by rjsaldin (2014-12-10)
    Voting 0
  10. Thanks, Google! Its algorithm updates continued unabated in 2014, leading to panic among some search marketers and dread among many more. Now that Google has been on a mission to reduce the visibility of low-value pages, especially those that are over-optimized for keywords, does it seem like there are hardly any optimization techniques left that won't get you dinged? There are, in fact, some strategies that will still work in 2015. Here's how to stay BFFs with the algorithm:
    http://searchenginewatch.com/sew/how-...rategies-that-will-still-work-in-2015
    Tags: by rjsaldin (2014-12-09)
    Voting 0

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